Inside Sales/Social Media Representative

Company: Lamar Advertising Company
Location: Cedar Rapids
Posted on: June 23, 2022

Job Description:

Our Lamar office in Cedar Rapids, Iowa is now hiring a new Inside Sales/Social Media Representative to help bring innovative advertising campaigns to life in Cedar Rapids, IA and the surrounding areas. The purpose of this position is to:

• actively close advertising sales on existing billboard inventory and/or set up sales appointments for outside sales account executives over the telephone.
• generate leads via the telephone and social media outlets.
• maintain relationships with current and new customers while also posting content to stimulate community outreach and interest in billboards.
• perform clerical duties that include, but are not limited to, generating sales contracts, production orders, and artwork.Company Overview:Lamar Advertising is one of the largest outdoor advertising companies in the world. Lamar offers advertisers a variety of advertising formats, helping both local businesses and national brands stand out from the competition. We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve. We have been in business for over 100 years, and we have stayed true to our mission and values. While Lamar is a large company, each office has its own culture and family atmosphere, making employees feel connected both locally and nationally.Want to hear more about Lamar? Check out these videos:
  • About Us
  • Giving Back ProgramCompensation Overview:First-year earning potential for this position is $50,000 - $60,000 / year, dependent on skills and selling ability.Benefits Overview:We offer a competitive and comprehensive compensation & benefits package for all full-time employees. Some of our benefit offerings include, but are not limited to, multiple medical plan options, dental and vision insurance, PTO, 401K plan, and incentivized wellness programs.Essential Functions and Responsibilities
    • Responsible for selling and actively closing advertising sales on existing billboard inventory over the phone, via email, and on social media to established customers or new prospects.
    • Handle the entire sales process from proposal to close; reach or exceed monthly sales quotas.
    • Solicits and maintains contact with current and prospect key accounts.
    • Track activity, prepare and maintain records for sales leads and account status.
    • Coordinate office marketing needs in conjunction with the Sales Manager, Lamar Corporate, and our Artist. Update and generate new marketing pieces for electronic and in person solicitation.
    • Assist Sales Manager with a variety of duties, including but not limited, to call-in requests, online and social media communication, spreadsheets, and internal paperwork.
    • Assist Sales Team with a variety of duties including, but not limited, to one-sheets and other pieces for clients such as Digicap for spec art.
    • Make 30-50 contacts per day via telephone and online solicitation to actively make sales & schedule appointments for outside sales.
    • Assist with sales proposals.
    • Answering phones and assisting in other office and clerical duties assigned.
    • Track and update sales contracts, artwork, etc.Knowledge, Skill, and Ability Requirements
      • Excellent computer skills required; including Microsoft Word & Excel. Must be willing and able to learn to use Lamar's computer applications, g-mail, Google drive, & presentation software.
      • Must have a high level of organization, verbal communication, written, and interpersonal skills to handle sensitive situations. Must be able to multi-task and work well as part of a team
      • Position continually requires demonstrated poise, tact and diplomacy.
      • Must have attention to detail in composing, typing and proofing materials, establishing priorities and meeting deadlines.
      • A good combination of speaking, email, and messaging skills to generate leads through all electronic forms of communication (eventually in person)Education and Experience Requirements
        • A high school diploma or equivalent is required.
        • College Degree preferred.
        • Minimum of 1 year telephone sales or multi-media sales experience required, 3 years combination of telephone/multi-media sales experience preferred.
        • Minimum of 1 year office experience is required, experience in a sales or marketing-based environment preferred.Physical Demands and Work Environment
          • The primary work environment is an office.
          • The physical demands for this position include light lifting, pushing, reaching, seeing (with a focus on reading, color distinction, acuity, depth perception, and peripheral vision), sitting more than 50% of the time, standing, stooping, talking, turning, and walking.
          • Nights spent traveling away from home are less than 10%.
          • 70% of each work day will be spent making telephone calls.Lamar is an EOE/AA: Minorities/Females/Disabled/Protected Veterans or any other State or Federally protected characteristicDisability Self-Identification: When applying for a job with Lamar, you will be asked to voluntarily self-identify whether you have a disability. Please take a moment to watch this video for clarification on why we're asking for this information!California Resident Disclaimer: California Residents - Lamar collects personal information in the ordinary course of considering job applicants. This information may include, for example, name, address, phone number and other contact information, employment history and reference contact information, and any other information provided by an applicant to Lamar. By submitting an application, you consent to the use or sharing of this personal information solely for the purpose of consideration for employment by Lamar. Lamar will not sell this information.#Reg52IDEqual Opportunity Employer/Protected Veterans/Individuals with DisabilitiesThe contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)

Keywords: Lamar Advertising Company, Cedar Rapids , Inside Sales/Social Media Representative, Sales , Cedar Rapids, Iowa