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Market Manager Eastern IA

Company: Boston Beer Corporation
Location: Cedar Rapids
Posted on: May 25, 2023

Job Description:

Job Description

We are currently hiring a Market Manager in Eastern Iowa. Candidate must reside in Cedar Rapids or Iowa City.
Please note that while this position is listed as "working remotely", our sales positions are field based and require you to live within the territory listed to visit accounts, unless explicitly stated otherwise.
The Market Manager (MM) is responsible for driving Boston Beer Company's (BBC) sales volume and market goals through the wholesaler(s) and to the market's respective account base. The MM is accountable for increasing the availability and visibility of the BBC's portfolio in the market while working closely with the On and Off Premise National Account teams to drive national programs to the account level. The MM must deliver the annual tactical plan to wholesaler(s) while managing resources to budget. The MM must accomplish these goals while adhering to BBC's selling process and skills.
What You'll Brew:

  • Wholesaler Management & Planning:

  • Establish rapport with wholesaler's middle and upper level management
  • Successfully organize and deliver the tactical plan via planning and review meeting to the wholesaler(s) including volume, distribution and visibility, and programming goals
  • Create and deliver impactful wholesaler and BBC presentations, including objectives and tactics to achieve goals
  • Communicate beer inventory needs to the wholesaler network and the BBC Operations team
  • Inventory and point-of-sale (POS) management

  • Market Management and Development: Must be able to maintain and grow current business while identifying and closing new business opportunities by:

  • Calling on core accounts and identifying and prioritizing opportunities for incremental volume
  • Developing tactics to close identified sales opportunities through wholesaler

  • Selling and Negotiating Skills: Must practice BBC's selling process for:

  • Portfolio selling all our brands
  • All sales call procedures, process, and selling skills
  • Establishing goals, creating a selling story, anticipating and handling objections

  • Merchandising & Promotions: Supports brands in conjunction with the wholesaler through:

  • Maintaining proper brand positioning to BBC standards
  • Executing point-of-sale programs at retail to BBC standards

  • Knowledge: Ability to learn and execute on:

  • Brand styles, brand priorities, national programs and brand strategy
  • Romancing all products to include style, ingredients and pairings
  • Brewing process and beer history
  • Wholesaler structure, portfolio, and personnel
  • Beer industry trends and current market trends
  • Market and competitors to include: distribution and volume trends, market share, wholesaler network, supplier network, pricing
  • BBC sales data to include: sales trends, opportunity gaps, customers, competitive activities, and BBC/wholesaler activities that affect the market
  • IRI, PowerBI, and other data sources to evaluate BBC business and make recommendations to retailers, BBC and wholesalers

    What Ingredients You'll Bring:
    Minimum Qualifications:

    • 3+ years consumer packaged goods sales experience
    • Must be able to lift weight equivalent to one case of beer
    • Local travel to attend retail and distributor sales calls and meetings

      Preferred Qualifications:

      • Bachelor's Degree

        Some Perks:
        Our people are our most important "ingredient." We hire the best and we reward, develop, and retain them too.
        In addition to generous healthcare on day one, stock purchase plan, 401k and more, full time Boston Beer Coworkers have the following perks available*:

        • Tuition reimbursement
        • Fertility/adoption support
        • Free financial coaching
        • Health & Wellness program and discounts
        • Professional development & training
        • Free beer!

          *Talk to your recruiter about eligibility
          Boston Beer Corporation is an equal opportunity employer and is committed to a diverse workforce. In order to help ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran's Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who wish to request accommodation in the job application process can contact jobs@bostonbeer.com for assistance.

          Job Info

          Job Identification

          Job Category
          Field Sales

          Posting Date
          03/09/2023, 07:42 PM

          Job Schedule
          Full time


          Working Remotely

Keywords: Boston Beer Corporation, Cedar Rapids , Market Manager Eastern IA, Executive , Cedar Rapids, Iowa

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